Meta Troubleshooting
Solutions to the most common problems when connecting Meta Ads
This guide covers the most common errors when connecting and configuring Meta Ads in SaleAds.ai.
You have the power to resolve these problems. I explain how to fix them step by step.
Connection Issues
"Connection Failed"
Message: We couldn't connect your Meta account. Please try again.
Possible causes:
Permissions not granted: You did not accept all requested permissions
Session expired: Your Facebook session expired during the process
Pop-up blocker: The authorization window was blocked
Temporary Meta issue: Meta's servers are not responding
Solutions:
Solution 1: Retry
Click on "Retry"
Make sure to accept ALL permissions
Do not close the pop-up window until you finish
I explain what might be causing the problem.
Solution 2: Check pop-ups
Check if your browser blocked a pop-up window
Allow pop-ups for saleads.ai
Try again
Solution 3: Clear session
Log out of Facebook in another tab
Log out of SaleAds.ai
Log back into both
Try connecting again
You have the power to resolve these problems by following these steps.
"Unexpected callback state"
Message: Unexpected callback state. Please try again.
Cause: Error during the OAuth authorization process.
Solution:
Close the current window/tab
Return to the SaleAds.ai Dashboard
Go to Connected Accounts
Try connecting again
You have the power to resolve this problem easily.
The Facebook window does not open
Causes:
Active pop-up blocker
Browser extensions interfering
Unsupported browser
Solution:
Disable the pop-up blocker
Try in incognito/private mode
Use an up-to-date Chrome, Firefox, Safari, or Edge
Temporarily disable extensions
I explain what might be causing the problem and how to fix it.
Business Manager Issues
"No Business Managers found"
Message: We couldn't find any Business Manager in your Meta account.
Causes:
You don't have a Business Manager created
You did not select the Business Managers during authorization
Your Facebook account is not associated with any Business Manager
Solutions:
Solution 1: Create Business Manager
Go to business.facebook.com
Create a new Business Manager
Return to SaleAds.ai
Disconnect and reconnect Meta
Solution 2: Reconnect with all permissions
Disconnect the Meta account
Reconnect
During authorization, select ALL Business Managers
"Error loading Business Managers"
Cause: Communication problem with the Meta API.
Solution:
Click on "Retry"
Wait 30 seconds and try again
If it persists, try in 5-10 minutes
Check the status of Meta services at metastatus.com
Ad Account Issues
"No ad accounts found"
Message: No ad accounts were found for the selected Business Manager.
Causes:
The Business Manager has no ad accounts
You do not have permissions on the existing accounts
Solutions:
Solution 1: Create new account
Click on "Create New Ad Account"
Complete the information
The account will be created in your Business Manager
Solution 2: Request access
Contact the Business Manager administrator
Request admin role on the ad account
Return to SaleAds.ai and refresh
"Error creating the ad account"
Causes:
Account limit reached
Restrictions on your Facebook account
Temporary Meta error
Solution:
Check if your Facebook account has restrictions
Check the account limit in your Business Manager
Create the account manually in Business Manager
Return to SaleAds.ai to select it
Issues with Optional Assets
"No pages found"
Cause: The page is not added to the Business Manager.
Solution:
Go to business.facebook.com
Settings → Accounts → Pages
Add your page
Return to SaleAds.ai and refresh
"No pixels found"
Cause: There are no pixels created in the ad account.
Solution:
Click on "Create New Pixel" in SaleAds.ai
Or create the pixel manually in Events Manager
"No linked Instagram accounts"
Cause: Your Instagram account is not connected to the Facebook Page.
Solution:
Open Instagram → Settings → Account
Linked Accounts → Facebook
Select your Facebook Page
Return to SaleAds.ai and refresh
Requirement: The Instagram account must be a business or creator account.
Disconnect and Reconnect
If no solution works, you can disconnect completely and start over.
Steps to Disconnect
Go to Connected Accounts
In Meta Ads, click "Edit Configuration"
Click on "Disconnect Meta account"
Confirm: "Are you sure?" → "Disconnect"
You will see: "Meta account disconnected successfully"
After Disconnecting
Your account returns to the "Not connected" state
You must reconnect and configure everything again
Existing strategies may be affected
Revoke Permissions from Facebook
If you want to completely remove SaleAds.ai access:
Go to facebook.com/settings
Security and login → Apps and websites
Search for SaleAds
Click "Remove"
Confirm the removal
Note: After revoking permissions, you will need to reconnect from scratch if you want to use SaleAds.ai again.
Save Errors
"Error saving the settings"
Causes:
Internet connection problem
Session expired
Server error
Solution:
Check your internet connection
Try saving again
If it persists, reload the page and try again
"Validation failed"
Message: Please select a Business Manager and an Ad Account to continue.
Cause: Required fields not completed.
Solution:
Make sure you have selected a Business Manager
Make sure you have selected an Ad Account
These two fields are required
Does the Problem Persist?
If after trying all the solutions the problem continues:
Take a screenshot of the error
Note the steps you took
Contact support with this information
Useful Information for Support
The exact error message
When the problem started
Browser and version you are using
If you can access business.facebook.com normally
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