What is a Strategy?

Understand what strategies are in SaleAds.ai

In SaleAds.ai, a strategy is a tested and optimized advertising campaign template that you can customize for your business.

You don't need to be an expert, you just need SaleAds. Strategies are designed so you can launch professional campaigns without technical knowledge.

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Strategy Concept

A strategy includes:

Component	Description
Objective	What you aim to achieve (sales, leads, traffic)
Structure	How the ads are organized
Targeting	Who they are shown to (based on your location)
Creatives	Images or videos you need
Copies	Texts that I generate with AI

Difference with "Campaign": At SaleAds.ai we use "strategy" because it's not just a campaign, but a complete tested communication strategy.

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Types of Strategies

Strategies are organized by objective:

By Business Objective

Category	Ideal for
Traffic	Drive visits to your website
Engagement	Increase interaction with your brand
Conversions	Specific actions on your website

By Creative Type

Type	Description
Image Strategies	Require uploading or generating images
Video Strategies	Require uploading videos
Mixed Strategies	Combine images and videos

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What Each Strategy Includes

When selecting a strategy, you will see:

Visible Information in the Catalog

Each strategy shows essential information:

• Name - Indicates platform, advantage type and format (e.g., "SALES Instagram | +Advantage 10 | IMG")

• Category - Strategy objective (currently "Conversions")

• Minimum budget - Minimum daily amount required (e.g., $4 USD)

• Amount of content - Number of creatives required (e.g., "5 images", "10 videos")

Note: Strategies are displayed with concise information. Once selected, you can see more details and configure it completely.

Card example:

• Name: "SaleADS.AI | SALES Instagram | +Advantage 5 | IMG"

• Category: Conversions

• Minimum budget: $4 USD

• Requires: 5 images

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Strategy Flow

1. Select Strategy

Choose a strategy that fits your objective

2. Configure

• Set daily budget

• Confirm audience location

• Upload creatives

3. Generate Preview

I generate personalized copies for you

4. Review and Edit

Adjust the texts if necessary. You are in control.

5. Launch

Publish the strategy on Meta Ads. From idea to campaign in minutes.

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Strategies vs Traditional Campaigns

Appearance	Traditional Campaign	SaleAds Strategy
Settings	Manual, technical	Guided, simple
Copies	You write them	I generate them with AI
Targeting	You define it	Based on your Brief
Time	Hours	Minutes
Knowledge	Requires experience	Not required

Professional advertising, extreme simplicity. You have the power to compete with large agencies, without needing to be an expert.

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How Many Strategies You Can Create

It depends on your plan:

Plan	Strategies/month
PRO	8
BUSINESS	20
AGENCY	Unlimited

Note: The counter resets every month.

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Strategy Status

Once created, your strategy can be in these states:

Status	Meaning
Draft	Configured but not launched
Launched	Active on Meta (paused or active)
Error	There was a problem when launching

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Next Steps

To create your first strategy:

1. Make sure you have Meta connected

2. Make sure you have your Brief configured

3. Explore the available strategies

You have the power to compete. Start now and launch your first professional campaign.

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Next step: Explore Strategies →