Configure Your Strategy

Set up the details of your advertising strategy

After selecting a strategy, you need to configure the details before you can launch it.

From idea to campaign in minutes. I guide you step by step to configure your perfect strategy.

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Setup Screen

You will see a two-step wizard:

1. Settings - Budget, location, creatives

2. Preview & Editing - Review copies and launch

I guide you step by step in configuring the strategy so you don't miss anything.

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Pre-Checks

Before starting, the system checks:

Verification	Status
Connected Meta account	✅ or ❌
Ad account configured	✅ or ❌

If any check fails:

1. You will see a message indicating what is missing

2. Click on "Set Up Now"

3. Complete Meta setup

4. Return to the strategy

I indicate on screen what is missing and how to fix it.

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Step 1: Strategy Information

Selected Strategy

You will see a summary of the chosen strategy:

• Strategy name

• Category

• Creative requirements

Daily Budget

1. Enter the daily budget in USD

2. Respect the indicated minimum

You have full control of your budget. I recommend values, but you decide.

Field	Description
Minimum	The minimum that Meta requires (typical $3 USD)
Recommended	2-3x the minimum for better results
Maximum	No limit

Example:

Minimum: $3 | Recommended: $8

Tip: Starting with low budgets ($5-10) allows testing without much risk.

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Step 2: Audience Location

You will see the location configured in your Brief:

• Selected countries, cities or regions

• You can view all added locations

Change Location

If you need to modify the location:

1. You can edit directly if it is available

2. Or go to Set Up Your Business to change it

Note: The location affects the targeting interests that I use.

You have the power to choose where to show your ads.

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Step 3: Upload Creatives

This is the most important part. You have two options:

Option A: Upload Manually

For any type of strategy (images or videos):

1. Click on "Upload manually"

2. Drag files or click to select

3. Upload the indicated amount

Formats for Videos:

• MP4, MOV, AVI

• Maximum 10 MB per file

Formats for Images:

• JPG, PNG

• Maximum 10 MB per file

Option B: Generate with AI (Images Only)

If the strategy requires images:

1. Click on "Generate with AI"

2. The AI will create images for you

3. Select the ones you want to use

This is the AHA moment: Generating images with AI is one of SaleAds.ai's most powerful features.

See full guide: Introduction to the Generator

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Progress Indicator

You will see a creatives counter:

Files uploaded: 2/3 (1 remaining)

• When it reaches the required amount: "Done!"

• If missing: "Upload X more"

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Create the Ad

Once you have all the creatives:

1. Click on "Create ad"

2. The creatives are uploaded to Meta

3. The AI generates the copies

4. It will move to the Preview screen

Upload Process

You will see a modal with the progress:

1. Uploading creatives to Meta - Uploading files

2. Processing - Meta processes the files

3. Generating copies with AI - Creating texts

Estimated time: 30 seconds to 2 minutes.

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Common Errors

"Please select at least one location"

Cause: No location configured.

Solution:

1. Go to Set Up Your Business

2. Add audience locations

3. Return to the strategy

"No business selected"

Cause: You do not have an active business.

Solution:

1. Use the business selector in the sidebar

2. Select or create a business

3. Set up the Brief

"Error uploading videos to Meta"

Cause: Problem with the file or connection.

Solution:

1. Verify that the file meets the requirements

2. Try a different file

3. Check your internet connection

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Missing Assets

If the strategy requires assets that you do not have configured:

Message: "To use this strategy, you need to configure some assets"

For example, WhatsApp strategies require:

• WhatsApp Business configured

Solution:

1. Click on "Set Up Now"

2. Complete Meta setup

3. Return to the strategy

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Next step: Upload Creatives Manually → or Introduction to the Generator →